// WORK · HEINEKEN
HEINEKEN DEHRADUN
A city-wide on-trade scratch-and-win pulling in record footfall across 80+ outlets.
100K+
Coupons
35K
Footfall
// THE BRIEF
HEINEKEN WANTED TO LAND INSIDE CULTURE — NOT NEXT TO IT.
Full case study coming soon. For project decks, hero films, and stage-side photography from HEINEKEN DEHRADUN, brief us and we'll send the deck the same day.
// CATEGORY
On-Trade Campaign · 2023